In the middle of smartphone competition, increasingly exploded, Nokia did not forget the lower class market segment, as we know, not everyone can buy a smartphone, not everyone has a lot of money, not all countries in the world is developed, and not everyone needs a communication device like smartphone.
Nokia released a new mobile phone for low segment called the Nokia 103, The device is claimed to be the cheapest mobile phone in the world, and will be marketed at a price of 16 Euro or about $20. This phone has a simple design using a 1.36-inch screen in black and white colors with a weight of only 77 grams, anti-scratch cover and impervious to dust, this phone is also equipped with a flashlight and 800mAh battery power.
For entertainment, there is a FM radio and 3.5 mm audio jack to connect to the earphone and has a phonebook that can store 500 names. Excess of the Nokia 103 on the battery endurance record of 27 days standby time and 11 hours when used to call. the Nokia 103 itself has recently announced its existence to the Nigerian market, and possibility will also be marketed to other countries.
